The Allbirds story: a global brand with a NZ heart
Top New Zealand marketers are to get the chance to hear the fascinating story of former All White Tim Brown and the meteoric growth of his Allbirds footwear brand.
The New Zealand Marketing Association in association with Friends of Football is staging a lunch on June 21 for Brown to share his account of product innovation and global brand building with members of the NZMA.
Tickets to the event sold out immediately when the NZMA opened sales to its members.
Friends of Football are delighted to support the event, having helped organise the session with Brown who is now based in San Francisco.