Unilever to partner with OFC for Oceania qualifiers for FIFA Men’s World Cup

Oceania Football Confederation (OFC) have confirmed consumer goods giant Unilever will be a premium partner for the upcoming Oceania Qualifiers for the 2026 FIFA World Cup.

Unilever is one of the world’s largest consumer goods companies, with a presence in 190 countries and a vast portfolio of brands used by 3.4 billion people every day.

Unilever’s power brand Rexona will be the focus of this partnership, which is being spearheaded by Unilever International, Unilever’s global business unit focusing on bringing Unilever brands in hard-to-reach markets with the goal of serving underserved consumers.

As part of this collaboration, Rexona has provided OFC with financial support and complimentary products will be provided to players from all participating countries. The backing is instrumental in advancing key initiatives during this tournament.

Every live stream will also feature a branded segment named “Rexona Unstoppable Move of the Game,” celebrating footballers’ outstanding on-field performances. Fans can cheer on their favourite players as they win these exciting awards.

“We at Unilever International are thrilled to be partnering with Oceania Football Confederation. This is an excellent platform to support talented players while building awareness for Unilever brands among football fans in Oceania,” UI head of global business unit – GIC & managed geos, Vikram Godboley, said.

Unilever’s commitment to this partnership is rooted in its purpose-driven approach to business.

The company says partnering with OFC aligns perfectly with Rexona’s goal of driving positive change through sports.

Unilever recognises the importance of scale in making a lasting impact and sees OFC as an ideal partner to amplify their efforts in the region.

Franck Castillo, OFC general secretary, said: “This is just the beginning. The collaboration with Unilever demonstrates the new OFC and its core values, excellence, passion, and integrity. We are a trusted organisation, with more competitive games and a growing fan base. We are proud to be aligned with a huge brand like Unilever.”

The Oceania Football Confederation (OFC) is one of six continental football confederations and is responsible for the promotion and development of football in Oceania. OFC competitions showcase the region’s top football talents.

Main photo: The FIFA Men’s World Cup trophy. Photo credit: FIFA.

New Zealand fixtures

October

Game to be played on Friday October 11, 2024

FIFA World Cup 2026 – OFC Qualifier

New Zealand v Tahiti
VFF Freshwater Stadium, Port Vila, Vanuatu, 3pm (NZT)

November fixtures

Game to be played on Friday November 15, 2024

FIFA World Cup 2026 – OFC Qualifier

New Zealand v Vanuatu
FMG Stadium Waikato, Kirikiriroa Hamilton, 7.30pm

Game to be played on Monday November 18, 2024

New Zealand v OFC Qualifier Round One Winner (Samoa)
Go Media Stadium, Tāmaki Makaurau Auckland, 7.30pm

This story was first published on September 25, 2024.

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