New Zealand Football’s former technical director, Rob Sherman, has been appointed head coach of Fiji’s men’s national team.
Sherman, who had two spells with New Zealand’s national body, says his aim is to guide the Bula Boys to qualify for the 2026 FIFA World Cup.
Main photo: Rob Sherman … new head coach of Fiji.Photo: Shane Wenzlick / Phototek.
“It was through a consultation with OFC that I got close to Fiji FA, and now that I want to get back into coaching, I am glad I have taken up this position,” he told media after his role was announced.
Former Welsh international Sherman has signed has signed a three-year contract and will take the Fiji team to the 2026 World Cup qualifiers.
He replaces Flemming Serritslev whose term expired at end of January.
With no games scheduled in the next international window, Sherman’s first game in charge is expected to be at the Solomon Islands Pacific Games which are seven months away.
He told FBC News he’s keen for the Bula Boys to play more regularly and will consider recruiting overseas-based players who are eligible to represent Fiji.
Sherman played professional for Welsh clubs Cardiff City and Swansea City, and for English side Hull City.
He is a UEFA Pro Licence coach, who has held senior technical director and coaching education roles with the Wales Football Association, Football Federation Australia and NZ Football, where he worked in two spells (2007-2009 & 2014-2016).
As a football consultant, he has also helped deliver coach education programmes for Oceania Football Confederation.
Rob Sherman interview
After his appointment, Sherman gave the following interview to Fijilive: